Comparison · INIT and WordPress

WordPress ora ready site:from 12,800 ₸ a month

A WordPress site has to be kept. Hosting, the core, plugins, backups, security, and somebody who works through all of it every week. A subscription to a ready site costs from 12,800 ₸ a month, and hosting, SSL, platform updates and backups are already inside that figure. You also get 26 sites built for different trades, 35 kinds of section and 3 languages. Plugins to repair after the next update do not exist here at all.

12,800 ₸

a month: hosting, SSL, updates and backups inside the subscription

26

ready themed sites, instead of picking a theme and assembling plugins

0

plugins, cores or backups for you to update

3 days

of trial, no card; a technical address is issued at once

What hides in the invoice

Four running costs a subscription does not carry

You pay for WordPress flexibility in work, and that work comes back every month. Four places where it lands on the invoice, and what stands in their place here.

An oil can and a worn bicycle chain on workbench cloth, a red-handled brush lying across them.
Ecosystem

A plugin is someone else's code in your site

Someone else wrote the plugin. You update it, repair it and pay for it. One update breaks the enquiry form, and that is your evening gone. Here the platform is our job, the AI assistant is included in the subscription, and the other modules are named and priced: SEO Advanced at 4,900 ₸/mo, the blog at 1,900 ₸/mo, email campaigns at 5,000 ₸/mo.

Control

Full access is also full responsibility

If you hold FTP, SSH and a database dump, then the server, the PHP version, the SSL renewal and the backups are yours as well. On a subscription at from 12,800 ₸ a month all of that sits inside, and there is no public /wp-admin here for bots to hammer around the clock.

People

The contractor is needed permanently

The pool of developers is large for a plain reason: a WordPress site does not run without one. Updates, edits, recovery after a failure, and every hour lands on the invoice. On a subscription you make the edits yourself, or the AI assistant in the admin panel does. You ask in plain words, it shows the result and waits for your go-ahead.

Ceiling

The unusual is a project with a fixed quote

Custom pricing logic, a customer account area, an integration with your accounting system: that is a turnkey build. A landing from 1,500,000 ₸, a corporate site from 3,000,000 ₸, an online shop from 5,000,000 ₸, a portal with a customer account and integrations from 8,000,000 ₸. The quote and the date are known before the start, instead of adding up in developer hours.

Line by line

Three routes and what each one decides

Two of the three columns are ours: the subscription to a ready site and turnkey development. The rows are the ones that decide it. How fast the site opens, what it costs a month, and who looks after it once it is live.

INIT subscriptionWordPressBespoke build
The site is live minutes after you sign upOn the project schedule
Cost of ownership is known in advancefrom 12,800 ₸/moFixed quote, from 1,500,000 ₸
Hosting, SSL, updates and backups are not your job
Plugins for you to update0Each on its own schedule0
A ready site for your trade as the starting point26 themed sitesA theme still to be configuredA project from scratch
3 site languages, each with its own contentA separate paid plugin
Enquiries reach a kanban board with no integration
Copy and price edits in plain words in the admin panelThe AI assistant, included in the subscriptionUnder a support contract
Unusual logic: the quote and the date are set before the startTurnkey development, from 1,500,000 ₸Developer hours, billed as they goA fixed quote and timeline
One supplier for both the site and the buildYou find the contractor

The subscription at from 12,800 ₸ a month covers the launch and the running of the site; a turnkey build at from 1,500,000 ₸ covers everything past the section catalogue. Moving from one route to the other needs no change of supplier and no migration.

What you will never have to update or repair again

core updatesElementorAdvanced Custom FieldsYoast SEOWPMLGravity FormsContact Form 7WP-CLIchild themewp-config.phpREST APIGutenbergcustom post typehooks and filters
What the subscription contains

What the subscription takes on — and what development does

On the left, the work that stays yours on WordPress and shows up on the invoice every month. On the right, the jobs with their own route here: a turnkey build from the same team, from 1,500,000 ₸.

What you get

Hosting, updates and backups inside a subscription from 12,800 ₸/mo; modules are marked with their price

  • Hosting, SSL and its renewal
  • Platform updates, without the “back it up first, then the plugins”
  • Backups: no separate plugin to install for them
  • 26 ready themed sites and 35 kinds of section as a starting point
  • 3 languages on the site, ru, kz and en, and multilingual is in every plan
  • Enquiries on a kanban board; the card names the page it came from
  • The AI assistant, included in the subscription: 19 tools, nothing applied without approval
  • SEO Advanced, a 4,900 ₸/mo module: sitemap, robots, canonical and the analytics tab
  • Migrating from WordPress: you upload the photographs, the assistant helps spread the copy across the sections, and it is included in the subscription

Done as development, not as a subscription

A separate route on a fixed quote, from 1,500,000 ₸

  • FTP access to the files or direct access to the database: we run the server
  • Installing WordPress plugins: someone else's code does not enter the subscription
  • Arbitrary server-side code inside the site, which is a turnkey build, from 1,500,000 ₸
  • A customer account area and an accounting-system integration, a portal, from 8,000,000 ₸
  • Exporting the site as a WordPress installation to move it to another host
  • Migrating a database with its structure and integrations, a turnkey build, from 1,500,000 ₸
The fork

Four routes, and the price of each

Four situations, each with its price. The supplier is the same in all four, so nothing gets handed on to anyone.

On the cost of ownership

WordPress is not a website, it is a building site: the materials are excellent, but somebody has to turn up every week.

Plugins update, the core updates, the PHP version moves. One day one of those updates breaks the enquiry form. The only open question is whose evening it will be. On a subscription at from 12,800 ₸ a month the evening is ours, along with hosting, SSL and the backups. On WordPress the hosting bill gains paid plugins and the hours of the person who keeps them alive.

Division of labour

Who does what after launch

Not promises, a division of duties. On WordPress the first group is entirely yours. Or your contractor's, and then it is on the invoice.

Taken off you

Platform updates
Our sideOn WordPress that is the core, the theme and every plugin separately, plus the check afterwards
Backups
Our sideNo backup plugin to choose and no storage to go and find
SSL certificate
Issued and renewed automaticallyA forgotten renewal is the classic cause of a “not secure” warning
Hosting and the PHP version
Included in the subscriptionNo hosting tier to pick and no end-of-support date to keep track of
Admin sign-in
Our sideThere is no public /wp-admin here for bots to hammer around the clock

Still yours

Copy and photographs
YoursThe assistant helps rewrite and translate, but the material is yours
Replies to enquiries
YoursThe enquiry lands on a kanban board; the conversation with the customer is yours
Your own domain
You connect itA technical address is issued immediately; your own domain when you are ready
The decision to change something
YoursThe assistant shows the changes and waits for approval. There is no autopilot
What you get instead of a plugin directory

26

ready themed sites

Assembled sites with content, not themes you still have to configure

35

kinds of section

Pages are built from these, with no separate plugin per block

19

tools in the AI assistant

It shows the changes and waits for your approval

3

days of trial, no card

A technical address is issued the moment you register

An open toolbox with more parts laid out than anyone needs, one red screwdriver
Questions

What people ask when they think about leaving WordPress

Short answers to the things that actually decide it.

Try it

Test it on your own content, not on our description

You get 3 days to try it, we do not ask for a card. That is enough to move a couple of pages across and compare them with what you have on WordPress today. After that the subscription is from 12,800 ₸ a month with hosting and updates inside it, and anything wider than the section catalogue is covered by a turnkey build, from 1,500,000 ₸.

  • A technical address like your-name.shardit.app is issued immediately
  • Not a single plugin for you to keep updated
  • Subscription from 12,800 ₸ a month, turnkey build from 1,500,000 ₸

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