Comparison · INIT vs Wix

Wix or INIT:a site built for your tradefrom 12,800 ₸ a month

Wix hands you a blank canvas. Our site is already assembled for your trade and costs from 12,800 ₸ a month: 26 ready industry sites, 35 kinds of section, a Kazakh version with its own content, enquiries on a kanban board that names the page they came from. In an app market you pay for each app on top of the plan. The AI assistant is included in the subscription, and the other modules are named with a fixed price each: SEO Advanced 4,900 ₸/mo.

12,800 ₸

a month for a site built for your trade, hosting and updates inside

26

ready sites built for trades that exist here

3 days

trial, no card, technical address issued at once

What a builder actually costs

Four bills an INIT subscription does not send

In an app market and on a free-form canvas, everything looks like capability. Add those capabilities up over a year of ownership. Then you can see what 12,800 ₸ a month buys here, and what you get for it.

A paper till roll unspools over a table edge past a stack of coins, its end held by a red clip.
The bill

Every app is a separate bill

Booking, chat, instalments, a module for your trade. In a builder with an app market each one is billed on top of the plan, updates on its own schedule and breaks on its own. The AI assistant is included in the subscription, and our other modules are named with a fixed price each: SEO Advanced 4,900 ₸/mo, the blog 1,900 ₸/mo, premium components 20,000 ₸/mo. The yearly total is arithmetic you can do before you start.

Design

A blank canvas costs a designer

Free-form dragging means you draw the layout. For a page to look expensive and hold together on a phone you need a designer, and their fee has nothing to do with the plan. Our site arrives assembled: 26 industry sites, 35 kinds of section, every one responsive out of the box. Premium design already sits inside the 27,800 and 32,800 ₸ a month presets.

Development

Custom logic is a service we sell

Code inside a builder gets written by a developer you have to find and pay by the hour. Here it is turnkey development by the same team, on a fixed quote: a landing from 1,500,000 ₸, a corporate site from 3,000,000 ₸, an online shop from 5,000,000 ₸, a portal with a customer account and integrations from 8,000,000 ₸. The 12,800 ₸/mo subscription covers the rest.

Support

Support from the people who build it

A global platform's round-the-clock chat is an English-language thread seven hours away. We answer during Almaty working hours, in Russian and Kazakh, in your own time zone. And the people at the other end build the product itself. They are not a first line reading scripts.

Row by row

What decides the launch: INIT and Wix

The rows here are the ones that decide how the first month goes: time to launch, a predictable bill, the Kazakh version, the flow of enquiries.

INITWix
The site arrives assembled for your trade and goes live in minutes26 ready sites for local tradesA template you fill in yourself
Cost of ownership known in advancefrom 12,800 ₸/mo, modules at fixed pricesA plan plus apps one by one
Three language versions with separate content, no app to installru / kz / en, Kazakh as a working languageMultilingual comes as a separate app
Responsive without hand-fixing the mobile layout35 kinds of section, every one responsiveThe mobile layout is edited separately
Enquiries on a board: the card names the source page and a repeat stays a separate leadA kanban board, the source on the card, repeats never mergedForms and an inbox
An AI assistant editing copy, prices and translations in the admin19 tools, included in the subscription, always waits for approvalIndividual AI features in the editor
A bespoke build from the same teamTurnkey, from 1,500,000 ₸A directory of third-party freelancers
Support in your time zone, in Russian and KazakhAlmaty working hoursGlobal support, another time zone
Starting without paying and without someone else's ads3-day trial, no cardFree plan carrying ads

The 12,800 ₸ a month subscription covers the launch, the running of the site and the edits. Anything past the section catalogue we do as turnkey development, from 1,500,000 ₸: the route changes, the supplier does not.

What people arrive at this page with

Wix or INIT for a company websiteA Wix alternative in KazakhstanHow much a ready site costs per monthWebsite builder for KazakhstanI need the site in Kazakh and RussianI want to move blocks like in WixEnquiries get lost in the inboxI need a booking appA site for a dental clinic or a garageI need something built to orderSupport in Russian, not email in English
Our side

What “the local market” actually means in practice

This is not about a flag in the footer. Below are six things you have to solve yourself on a global platform. Here they are solved already, because the product is made for businesses that work in Kazakhstan.

ru / kz / en

Kazakh is a working language, not a line in a list

The site has 3 languages, and each carries its own content: the Kazakh page is allowed to say something different from the Russian one, and that is fine. The assistant prepares the translation in the same conversation and shows you the result before anything goes live. An empty kz version with Russian text sitting inside it is not a translation. It only looks like one.

An over-full stationery drawer, everything neatly sorted, far too many to choose from
26 sites

Trades, not abstract templates

The 26 ready sites are built for particular occupations: dentistry, car servicing, barbershops, beauty salons, law firms, gyms. You start from a filled-in site rather than an empty canvas and the question of what belongs on it.

Kanban

An enquiry knows where it came from

Enquiries land on a kanban board, and the card names the page and the section that brought them. A month in, you can see what is actually working. No separate analytics, no digging through email.

No deduplication

A repeat enquiry is a customer, not a duplicate

We deliberately never merge repeat enquiries. Someone who writes twice is someone who badly wants to reach you. And a second enquiry swallowed as a “duplicate” is exactly how “I sent it and nothing happened” starts.

Almaty

Support in Russian

Almaty working hours, an answer in Russian or Kazakh, the same time zone. The question gets settled in a thread in your own language, not in an English ticket seven hours away. And the people answering build the product itself.

From 1,500,000 ₸

Turnkey development from the same team

Besides the subscription we build sites to order: a landing from 1,500,000 ₸, a corporate site from 3,000,000 ₸, an online shop from 5,000,000 ₸, a portal with a customer account and integrations from 8,000,000 ₸. A job wider than the section catalogue stays with the same team. There is no new supplier to find.

The product in numbers

Four figures worth checking during the trial

26

ready sites by trade

You start from an assembled site, not a blank page

35

kinds of section

A page is built from these — no markup, no developer

19

tools in the assistant

Not one of them runs without your approval

3

language versions

ru / kz / en, each with content of its own

Who should pick which

Four routes, and the price of each

We sell both the subscription and turnkey development, so the route gets picked for the job and not for one price list. Find your situation. The supplier is the same in all four.

In short

People get a website for the enquiries, not for the pleasure of building it. So ours arrives already assembled for your trade, from 12,800  a month.

On a blank canvas you pay twice: for the plan, and for the designer who makes the canvas look expensive. Here you get 26 ready sites for local trades and 35 kinds of responsive section. Put in your own copy, prices and photographs, and you are live in five minutes. The Kazakh version carries its own content, enquiries land on a board and name the page they came from, modules cost a fixed amount, and a job wider than the catalogue is covered by our own turnkey development from 1,500,000 ₸.

What the subscription contains

What the subscription includes — and what you add as a module

On the left, what the plan includes and which modules are added separately, with the price of each. On the right, the jobs our turnkey development covers from 1,500,000 ₸: a different route, the same supplier.

What you get

Plans from 12,800 ₸ a month; modules are added separately and named with their price

  • 26 ready sites by trade — pick one and fill it with your own material
  • 35 kinds of section: services, prices, reviews, catalogue, forms
  • Three language versions with separate content — multilingual is in every plan
  • Hosting, SSL, platform updates and backups
  • Enquiries on a kanban board naming the source page
  • The AI assistant — included in the subscription: 19 tools, always waiting for approval
  • SEO Advanced — a 4,900 ₸/mo module: sitemap, robots, canonical and analytics
  • A technical address at once; your own domain connected later
  • Support in Russian and Kazakh during Almaty working hours

Done as development, not as a subscription

A separate route on a fixed quote, from 1,500,000 ₸

  • Installing third-party code: platform updates stay our job
  • Drawing a layout on a blank canvas — a page is built from 35 responsive sections
  • Custom pricing logic and a customer account — turnkey development, from 1,500,000 ₸
  • Integration with 1C, a CRM or a warehouse — turnkey development from 1,500,000 ₸; a portal with a customer account from 8,000,000 ₸
  • Exporting the site as files to someone else's hosting
  • A design drawn from scratch for your brand — turnkey development, from 1,500,000 ₸
After launch

Who does what once the site is running

A site lives through the following year, not just launch day. Below: who makes the edits, what happens to an enquiry, and the point where the conversation turns into development.

Who makes the edits

Copy, prices, photographs
You or the assistantAsked in plain words in the admin panel; changes apply after your approval
A new section on a page
A catalogue of 35The section is placed where you asked and filled in, not left as an empty shell
The Kazakh and English versions
Separate contentNot machine translation over the Russian: each version has its own text, approved by you

What happens to an enquiry

Where it lands
A kanban boardNot a mailbox where it disappears between newsletters
What the card shows
The source pageIt is clear which page and which section produced the enquiry
A repeat enquiry
A separate leadRepeats are never merged: someone who wrote twice is a customer who wrote twice

When the job is wider than the catalogue

Non-standard logic
Development from 1,500,000 ₸A separate project from the same team on a fixed quote; a portal with integrations from 8,000,000 ₸
Cost of the subscription
from 12,800 ₸/moA landing 12,800, a corporate site 14,700, premium sites 27,800 and 32,800 ₸ a month
Modules on top of the plan
Fixed pricesAI assistant included, SEO Advanced 4,900 ₸/mo, blog 1,900 ₸/mo, email campaigns 5,000 ₸/mo
An over-full stationery drawer: everything neatly arranged, too many to choose from
Questions

What people ask when comparing us with Wix

Short answers to what actually decides it: price, the Kazakh version, enquiries and moving your content.

Next

Build the site on your own content and compare for yourself

3 days, no card. That is enough to put in your own copy and prices, send a test enquiry and watch it land on the board with the page it came from. After that the subscription is from 12,800 ₸ a month, and a job wider than the section catalogue is covered by turnkey development from 1,500,000 ₸.

  • A your-name.shardit.app technical address is issued immediately
  • A 3-day trial, no card, no charges
  • Subscription from 12,800 ₸ a month, turnkey development from 1,500,000 ₸

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